Green Wednesday, the day before Thanksgiving, has emerged as one of the top-ranking days for cannabis sales, joining the ranks of annual retail giants like Black Friday. In 2020 alone, consumers spent a staggering $238 million during the Thanksgiving weekend, marking a nearly 13% increase compared to the previous year. Contrary to popular belief, it wasn’t the allure of Black Friday deals that drove this surge in sales but rather the day preceding Thanksgiving. The increasing demand for this day has resulted in the informal designation of the day preceding Thanksgiving as “Green Wednesday.”
So, What’s Green Wednesday?
On Green Wednesday, cannabis enthusiasts gather at dispensaries to purchase a wide range of products including pre-rolls, disposable vapes, edibles, and tinctures among other items. Although the infamous 4/20 still holds the title for the highest cannabis sales day, Green Wednesday is steadily gaining ground and is now a close contender.
The reasons behind the popularity of Green Wednesday are multifaceted. Firstly, the tradition of indulging in a massive, hours-long feast during Thanksgiving often calls for some extra motivation, and what better way to enhance the experience than with the notorious “munchies” induced by cannabis consumption? Additionally, Thanksgiving gatherings, while joyous for many, can be stressful or uncomfortable for others. Whether you’re looking to tune out that eccentric uncle or simply find solace in the midst of repetitive family anecdotes, a cannabis buzz can prove to be quite therapeutic.
Moreover, the practical aspect of buying on Green Wednesday cannot be overlooked. With many businesses closed on Thursday and even Friday, stocking up on cannabis products before the Thanksgiving is a wise decision.
The Origins of Green Wednesday
According to the legends, Green Wednesday was named by Eaze, a well-known cannabis delivery service in California, after experiencing a highly successful sales day in 2016. The significant increase in customers on the Wednesday before Thanksgiving led to the adoption of the term Green Wednesday, which quickly gained popularity. Today, dispensaries nationwide are offering special deals and discounts similar to those seen on other cannabis-focused holidays like April 20 (4/20) and July 10 (7/10).
Since its establishment, sales have consistently shown an upward trend every Green Wednesday. Dispensaries have reported an impressive 80% boost in sales on the day prior to Thanksgiving, surpassing even the sales figures of Black Friday. In 2020 alone, Green Wednesday generated $33.2 million in revenue, while Black Friday saw $31.1 million in cannabis sales.
Top Deals To Watch For Every Green Wednesday
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Dimo
Dimo presents an excellent opportunity to explore hemp-derived cannabinoids with their unbeatable holiday sales. Don’t miss out on these top sellers.
Active Dates: Monday, November 21 – Tuesday, November 29
Availability: Nationwide
Deal 1:
Delta-8 pre-rolls available for just $15.
Deal 2:
All Delta-10 products for just $10.
Deal 3:
All edibles for an unbeatable price of $15.
Deal 4:
Delta-8 cartridges for only $10.
Deal 5:
LOOPER pre-rolls at a special price of $20.
Deal 6:
LOOPER two-gram disposables for only $25.
Deal 7:
Delta-8 two-gram disposables priced at only $12.
Deal 8:
All THC-O products offered at $15.
2. Pabst Labs
Pabst Labs offers an enticing variety of High Seltzers, including the popular Not Your Father’s Root Beer and St. Ides Shots. Complete your beverage selection with these refreshing options.
Deal 1:
Enjoy a 30% discount on all High Seltzers and receive a free can of Energy Guava or Midnight Berries with every order.
Active Dates: Green Wednesday, November 23
Availability: Los Angeles, San Diego, San Francisco
Deal 2:
Indulge your sweet tooth with 30% off on Not Your Father’s Root Beer, the perfect accompaniment to your holiday pie, infused with a touch of THC.
Active Dates: Green Wednesday, November 23
Availability: Los Angeles, San Diego, San Francisco
Deal 3:
Elevate your mocktail game with St. Ides Shots. All flavors are available at a 30% discount, allowing you to unleash your inner mixologist at the holiday party.
Active Dates: Green Wednesday, November 23
Availability: Los Angeles, San Diego, San Francisco
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Bloom
Bloom’s Rosin disposable vapes offer unparalleled flavor and a high that will whet your appetite for the holiday feast. Take advantage of their exclusive Green Wednesday deal.
Green Wednesday Deal:
Buy One Get One for a penny on their entire collection, including dabbles, cartridges, and disposables.
Active Dates: Tuesday, November 22 – Monday, November 28
Availability: Los Angeles, San Diego, San Francisco
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Cream of the Crop Gardens
Cream of the Crop Gardens caters to all cannabis enthusiasts, whether you prefer joints, concentrates, or rolling your own. Their top-shelf products promise a luxurious cannabis experience.
Green Wednesday Steal:
Take advantage of a special promotion where you can receive a second product for free when you purchase one in their entire store. Make sure to stock up on vape pens and ounces to make sure you have an ample supply to last you throughout the holiday season.
Active Dates: Green Wednesday, November 23
Availability: Los Angeles, San Diego, San Francisco
Green Wednesday has become a significant day in the cannabis industry, marking substantial sales figures year after year. As consumers prepare to celebrate Thanksgiving, Green Wednesday offers them an opportunity to enhance their holiday experience with a wide range of cannabis products. With enticing deals and discounts available, it’s no wonder that Green Wednesday has secured its place as a noteworthy event in the cannabis calendar. So, this Thanksgiving, don’t forget to indulge in the spirit of Green Wednesday and elevate your holiday celebrations with a touch of cannabis-infused bliss.
